Passion to Profits: Marketing Your Creativity Online Program

The digital age has completely re-invented how art is bought and sold and there are artists out there right now who are CRUSHING it on their OWN terms.  Make sure YOU're one of them even if you've never sold before, lack confidence, aren't "techie" and don't have a website!              
You got this...and I got you...
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ARTETYPES FOUNDER: Monique Oliver

Professional Artist.
Creative Consultant.
Founder of ArtEtypes.
Qualified Trainer.
15+ years of Educator Experience.

The ArtEtypes program is the result of beta-testing with a live group at a local gallery.  Course content was evaluated on an on-going basis, at the end of the full program and again over the telephone 3 months after the course ended.  The course received rave reviews - some of which you can read below.
The final online versions of the lessons were generated based on all of the feedback received.

My ex-students have all gone on to greater things in just 4 months of the program finishing.  One of them was shortlisted for an art prize as the result of her very first competition entry, another has prints of her work in a national upmarket chain of stores and yet another was offered unconditional places on 2 Fine Art Degree Courses and SOLD 6 of his original paintings during the installation and preview of his  debut solo exhibition!

ALL of them said the course increased their confidence considerably and that they still refer to the notes they took. I'm ever so proud of all of them🤗

Crafting a KILLER Pitch:

Let me show you ONE simple technique you're probably NOT using right now to BOOST your SALES.  This is a GAME-CHANGER and it's FREE!

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Module 1: MINDSET & PREPARATION

Mindset can help you cope with life’s challenges and plays a significant role in determining your own levels of achievement and success. 

Module 2: FREE Mini Lesson : ART OF THE SIMPLE PITCH

Crafting a short, succinct, and memorable pitch which can be adapted for various situation is sales DYNAMITE! Don't Miss Out!

Module 3: FINDING YOUR VOICE

Effectively communicating an overall artistic theme, directly correlates to audience connection, engagement and ultimately your sales levels. 

Module 4: ARTIST STATEMENT

Arguably the most important weapon in your ArtEtypes Arsenal. You’ll use this over and over again in a variety of situations.

Module 5: ARTIST CV/RESUME

An Artist CV/resume is very different from a regular business one. This lesson walks you through everything you need to know to design yours. 

Module 6: ARTIST BIO

Artists and galleries sometimes confuse statements and bio’s but it’s important to understand the distinctions. This module helps you create yours.

Module 7: PHOTOGRAPHING YOUR WORK

Pictures say a 1000 words – so are yours doing your work justice? Everything you need to know to take great photos of your art.

P2P: 3 MODULE BUNDLE - with a DISCOUNT

P2P: 4 MODULE BUNDLE - With a DISCOUNT!

FULL P2P Program - with a DISCOUNT!

SOME OF MY STUDENTS:

"Monique is not only a professional artist and qualified trainer herself but also a genuine expert regarding all things 'Art Marketing'.  As a gallery owner I am contacted by artists on a daily basis; a professionalism in how the artist works makes all the difference in my decision around who I choose to exhibit. Having all the tools to hand; art statement and CV, professional website and high quality photographs of their work can be make or break for an artist."
Hannah Ferguson - Gallery Owner & Artist
"This course has been brilliant. It gives you all the things you need to have the confidence to get out and market your art to the world. I am now much better equipped to succeed. It has also had the knock on effect of making me want to create even more. I highly recommend this course to artists or other creatives. Since finishing less than 3 months ago, I've received unconditional offers of places on Fine Art Degree courses at 2 major universities and SOLD 6 paintings during my first solo exhibition."
Daniel Casey - Artist
"The course came at just the right time for me and I still refer to all the notes I took.  I wanted to feel more professional around my work and grow my sales and the program teaches you how to do exactly that.  Since finishing I have grown my social media following by around 85% and am now working towards an online shop.Thanks Monique. Your course has been excellent . It's just what I needed to steer me in the right direction  and I will thoroughly recommend it to other artists"
Lindsay Reid - Animal Portraiture
"I signed up for the program because I  felt the need to be taken more seriously as an artist and gain the confidence to actually 'do it'.  The workshops made me concentrate on ME and what I need to focus on around my business.  I found all the information very relevant and reading back through the notes has helped give me direction I wouldn't have had otherwise. ..so valuable and insightful - feel very lucky to be a part of this.  I've got stepping stones for the future and its exciting!"
Jane Foot - Encaustic Artist
"What a brilliant course. I have come away with so many ideas to put into action. So, on with the 3-5 yr plan ... I am definitely going to dream BIG!!!  I hesitated about doing the program but I'm so chuffed I did.  It covered more than I ever expected I got HUGE amounts out of it and it was just brilliant!  I still refer back to the notes I took and am desperate to put everything I learnt into place.  For me, it was perfect. Thank you again Monique."
 
Sharon White - Artist
"Wow...what an informational course by a generous passionate teacher.  My confidence has definitely grown. It's given me a structure to follow and the focus I need.  I had my first pieces shown in a gallery,  entered my first art competition and because of the course had all the information I needed and consequently have been short-listed for an Emerging Artist prize, all within 3 months!"
Sarah Trenchard - 3D Artist & Framer
"A few years back I took the decision to strive to be a professional artist which is a very difficult thing, aside of trying to produce artwork, trying to understand how to market yourself without any prior knowledge is daunting. When I heard of Monique' s workshops I immediately thought they would  help. The beauty of how they are structured are that, you can select the modules to suit your needs or do the course in its entirety . In addition to the modules I selected, Monique also helped me on a 1 to 1 coaching basis with specific questions I had and she is very knowledgeable having taken the journey herself.  I would highly recommend working with Monique to any artist who is thinking of transitioning from amateur to pro or who is trying to get more sales."
Kip Kavallares - Artist
"I have an MA in Marketing but the art market is quite unique so I booked some private coaching with Monique. She has gleaned jewels of advice from hard learnt experience and I am very grateful for her advice and expertise."
Deborah Harrison - Sculptor

"Maybe my art isn't that good and I should just find something else to do?"

How many times has this thought crossed your mind as you stare at a stack of unsold paintings gathering dust in a corner?

As an artist or maker, NOTHING will deliver a knock-out punch to your self-esteem faster than NOT selling the work you've put your heart & soul into.

REJECTION is NOT a GOOD FEELING!
So, you're on the verge of packing it all in and "focusing" on your "proper" job because LET'S GET REAL...:
  • You're TIRED of getting rejected by galleries because your work isn't a "good fit" or they have enough artists on their rota
  • You don't have any more money to pay the HIGH FEES for art fairs that don't yield results
  • You're SICK of spending your weekends shipping all your stuff off to art and craft markets and hardly selling anything
  • You're not getting any ENGAGEMENT on your social media pages and traffic to your website (if you even have one) is laughable
  • You've TRIED everything and nothing seems to work!
Does all of this sound depressingly familiar?

Well...I Turned Things Around for Myself and so can YOU!
I believe with the right strategy and required effort, every artist can:
  • IDENTIFY and ATTRACT their ideal audience who truly resonates with thier  work
  • sell more of their artwork at a decent price
  • earn the FREEDOM to be their own boss
  • get CONTROL over how MUCH MONEY THEY MAKE
  • and gain the CONFIDENCE to finally DITCH THAT DAY JOB or have a very profitable "side hustle".

That’s why, I’ve put together the ArtEtpyes Program to help artists like you,  to help you identify and attract your ideal clients, and gain the knowledge and skills required to ultimately make more sales.

This fully-packed course is everything you need to get started on your own creative business in an authentic and genuine way i.e without undervaluing yourself, your work OR resorting to sleazy sales tactics!  The same strategies I share in the modules are the ones I used to DOUBLE my prices and TREBLE sales during 2018 when I averaged a SALE of an original painting every week. The methods are tried and tested and are the results of my own experience and 1000's spent on coaches and mentors in the past 3 years.

The First 7 Modules have Arrived!
Unlike all those premium priced programs out there - ArtEtypes is based on a modular framework with lessons starting at just $49!! Each lesson is designed to build on the last, with the first 7 published modules acting as a solid foundation for any successful art business (which I call your ARTISTS ARSENAL).  However, each module can also function as a"stand-alone" unit to plug any knowledge or skills gaps.  This means you can purchase lessons as need requires and budget allows OR you can purchase all the available modules at a DISCOUNTED PRICE...and...even better...your 1st MINI-LESSON IS FREE!!!!   

BUT HURRY - BECAUSE THIS OFFER WON'T BE AROUND FOREVER!
FREE Mini Lesson

FAQs

Can I choose just 1 or 2 modules from the ArtEtypes program or do I need all of them?

The first 7 ArtEtype modules, when studied as an entire program offer a solid foundation, I call your “ArtEtypes Arsenal”.  They are designed for any artist or creative looking to make a decent living from the work they create OR who are looking to achieve consistent sales in their business.  However, while this is the ideal scenario, each module can also work alone to plug skills gaps as necessary if budget is an issue.

What order should I study the ArtEtypes modules/lessons in?

The first 7 modules/lessons in the ArtEtypes program are the most important and while they will "stand-alone" to fill in gaps in skill sets, they are designed to build on top of each other to offer artists and creatives a solid base from which to grow. If you decide to take advantage of all the lessons, they should be studied in NUMERICAL order beginning with module 1 through to module 7.

When does this course start?

Whenever it suits you! This is a self-paced online workshop that you can work through at your own pace.

How long do I have to complete the lesson?

You have lifetime access as long as you don’t do anything to break the rules – you know, like repurpose the content or share your login with others, you can work through this lesson as many times as you like, for as many projects as you need. 

Can I share access with friends & colleagues?

Your access and login is personal to you and should NOT be shared with anyone else.  The modules are all available separately to make them accessible even if your budget is tight.  If, for some reason, you have more than 3 people who need access to the same modules, then please contact me to discuss a group license.

Will you be on hand to answer my questions?

I have designed the majority of lessons and bundles to be stand-alone/self-study at a reasonable price to make them as accessible as possible to everyone. You are welcome to reach out for help and support with any of the lesson material in the private Facebook support group where there are other students on hand who have already completed all the modules. I am also an admin of that group and am there on occasion. However, if you feel you would prefer to have direct access to me on a regular basis, then please consider signing up for the MASTERMIND package when it becomes available as this will included weekly coaching calls with me in groups of no more than 8-10 students.

If this course isn’t for me – Can I get a refund?

I offer a 30-day REFUND GUARANTEE should you feel you have not benefitted from the course content provided. However, you will be asked to evidence that you have watched all the videos and completed all the worksheets for any modules purchased prior to a refund being issued. In the first instance, please contact me directly.

How does the course work? Will you be emailing out content? Do I need to be available at set times?

Nope, it’s all set up in the website backend so you can work through everything in your own timeframe. When planning my online classes, I thought long and hard about the best way to manage them and about what would work best for you and me – and I think flexibility is key. Personally, when I sign up to something, I want to ride that wave of enthusiasm and get started straight away! If life gets in the way and I’m not able to finish, that can be a shame. So, I’ve built the class in a way that will work for you whatever timescale you’re on. No need to be available for live webinars or any of that stuff – it’s all in the lesson ready and waiting for you!